TorcBranding & Identity, Print
Torc is an independent accessory brand focusing on handmade and vintage pieces. Although based in Sapporo, Torc has fans throughout Japan, with pop-up shows in major department stores.
The logo draws inspiration from an existing paper plane motif, conveying the lightheartedness of the brand. The geometric forms express the glimmer of the jewelry. The silver and monochromatic palette allows the accessories to shine but holds its own when alone.
Creative Direction: Ryo Ueda
Design: Shun Yamamoto, Ryo Ueda
Sapporo ADC 2018 General Graphics Category Selection / Name Card, Shopcard
Sapporo ADC 2018 CI, Symbol, Logo & Typography Category Selection / Logo
Logo Design Ideas Book [SB Creative / Japan] (2020)