Svenska Midsommar

Planning, Identity, Print, Signage


In Sweden, where COMMUNE has deep roots, we encountered Petter Berndalen, a percussionist representing Sweden, and Chiyako who makes music in Europe as YANÉKA.⁠

COMMUNE produced a Summer Solstice event to learn about Swedish living from Petter, who abstains from supermarkets and Chiyako, a yoga and lifestyle coordinator. It was a full Swedish affair with a live collaborative performance from Petter and Chiyako and a buffet of Swedish food.⁠

Project: Svenska Midsommar
Planning: COMMUNE
Art Direction: Ryo Ueda 
Photographer: Ryo Ueda
Music: Yaneka, Petter Berndalen
Year: 2016

Featured in:
MdN Designers File 2014 [MdN Corporation / Japan] (2014)

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